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NEWSPAPERS

The Seattle Times and the Seattle Post-Intelligencer

Weekday circulation: 350,341
Weekday readership (5 weekday issues): 1,290,700 adults

A seven-time Pulitzer Prize winner, The Seattle Times is the largest weekday newspaper in Washington state. The online home of The Seattle Times, seattletimes.com, is the Northwest's most visited online newspaper. Both deliver extensive local, national and international coverage.

The Seattle Post-Intelligencer is the oldest morning newspaper in Washington state, providing news about the Seattle area since 1863 and seattlepi.com is the online connection. Both are designed to provide quick access to news and information. Under a Joint Operating Agreement, The Seattle Times Company manages advertising, circulation, marketing and production for the Seattle Post-Intelligencer.

Sunday Seattle Times and Post-Intelligencer

Sunday circulation: 438,516
Sunday readership (4 Sunday issues): 1,410,300 adults

As the flagship Sunday newspaper in the Puget Sound region, the combined Sunday Seattle Times and Seattle Post-Intelligencer boasts the largest single-day circulation and readership of any publication in the state.

Demographics — Market, The Seattle Times, Seattle P-I, STC Online Network
Readership and Audience — All local major daily newspapers
Newspaper Sections and Features
Zoned Advertising Options

Note: Seattle-Tacoma DMA (Western Washington) refers to the Designated Market Area, which includes King, Snohomish, Chelan, Clallam, Douglas, Grays Harbor, Island, Jefferson, Kitsap, Lewis, Mason, Pacific, Pierce, San Juan, Skagit, Thurston and Whatcom counties.
Base: Seattle-Tacoma DMA (3,496,900)
Sources: ABC Audit, 3/31/06; 2007 Scarborough Report, Release 1